A new wave of insanity had the country in its stranglehold last year - the Indian Soccer League. Kolkata being one of the two traditional epicentres of Indian football and their prestigious tie up with the defending la liga champions Atletico Madrid,meant that social media presence for the team was a must.
They lived up to their prestige by becoming the first ever Champions of the ISL and writing their name in the historical books of world football. Atletico de Kolkata’s social media presence was cross platform and digital media ranging from Facebook, Twitter, Instagram and YouTube on the social media space to a mobile phone application and website.
Every available information concerning the player's - bio data, professional pedigree, trivia and factoids are laid out in an easy to access layout keeping a balance between design aesthetics and functionality. Bytes and interview videos of the players, coaches and owners were posted to let the fans catch a glimpse of the inner and outer workings of ATK. Fan involvement was taken to a whole new level by organizing several interactive contests and cover photos mirrored the connective tissue between football and Kolkata’s crux.
The largest and trendiest mall in Kolkata, Quest has gained immense popularity since its opening. It houses some of the most famous international brands and popular national brands too. The five-storeyed mall is home to numerous retail clothing outlets, restaurants, a food-court and a multiplex.
For a mall so huge, there should be a user-friendly guide. For this, we have come up with the website for Quest Mall. The website is designed to help one through the in-and-out of the mall with all the information on movies, fashion, mall map, store directories, dining experiences, deals and events. One can easily get access to an enormous amount of information just at the click of a button.
Film Companion is a platform for film lovers by film lovers and is the brainchild of the famous movie critic and book author, Anupama Chopra. It offers a curated look at cinema - hollywood and bollywood. They post blogs, reviews and interviews in writing and in the form of videos primarily on their website.
So when a brand of such a high stature seeked our service in order to rebuild their website, we readily took up this elaborate task. What we offered them was a compact & clean look which was lacking previously. The website contains numerous features and incorporation of social media platforms that results in a more immersive, delightful and user-friendly experience.
High art, edgy perfection is what comes to mind when we think of a website for an image consulting firm.
So when we decided to take up the challenge of website design for ’The Image Shoppe’, we had our work cut out. ‘The Image Shoppe’ guarantees complete personality transformation, so we pulled out all the stops and designed a website that is classy but at the same time clearly lists all their services in detail.
The challenge was to build a website that reflects the perfection that ‘The Image Shoppe’ stands for. With a crisp red n white color palette and interesting infographics, the website merged fashion and functionality.
Detailed info-graphics were made to illustrate the training procedure. Creating content silos systematically was also essential to lend the website a hassle free, uncluttered look and feel. Laying out a content driven layout and consolidating it with clever design cues was the way to go on this one.